Turning Newtown into Huetown

It’s been freezing every night this week – so spare a thought for the Big Kahuna install team, who were in Newtown doing an experiential installation for Adshel and Philips.   They transformed the bus interchange on Enmore Road into #Huetown – a dynamic, interactive light and sound experience that synchronises 24 Wi-Fi connected Hue globes with a selection of various tunes.  The temp got down to about 5 degrees, but they were installing the hottest display – certainly a warm up for those heading into Vivid Festival!!

Through an interactive panel display, #Huetown visitors and commuters, can select their preferred music choice from six different genres representing some of Sydney’s landmarks (Circular Keys, Opera House, Surry Chills, Bondi Beats…..  ) and be immersed in a fabulous light and sound user experience.

tune choice

The LED technology inside every hue wireless LED bulb is a little bit special. It can display different tones of white light, from warm yellow white to vibrant blue white. It can also recreate any colour in the spectrum.

pink

blue

Like a disco in a bus stop, the amazing Philips Hue installation will light up from 1 June and turn Newtown into Huetown until 14 June 2015. Check it out on the corner of Enmore Rd and Stanmore Rd Newtown.